Virtual Host Sitepal Increased My Sales Convertion 57%
The last few weeks have been very busy. After testing six affiliate offers through clickbank, I finally found a profitable one! Most of my traffic is coming from the content network on Google AdWords, feeding the site around 1200 unique visitors per day. During the first couple days the campaign broke even, a great sign you have something! I have been reading and researching non stop in the ppc and affiliate space, trying to learn everything I can. After three days the campaign started to show a slight profit so I started to split test. To start the affiliates main landing page design was performing well, and after a few minor changes, was converting much better. By now, the fifth day, my conversion % was giving me about $1.40 for every dollar spent. My goal was to get this up to $2 for every $1 spent.
Over the next couple days I changed the design of the landing page twice and split tested. First I changed the color of the headline font. Blue out-converted Red by a significant %. Next, the top image was replaced from an older male to a younger male. Again, this provided a significant positive change. By this time I was close to my goal of $2 revenue for every $1 in ads. Then I hit gold.
I was browsing other offers on clickbank when I stumbled on www.truthaboutabs.com. The health and fitness market is huge, and this site is very well put together. But it is not the product, the payouts, or the affiliate page that caught my eye. It was the Sitepal video at the top of the landing page. As soon as the page loaded, there was the animated surfer guy telling me about the site, and why I should keep reading the page. I’ve heard that adding audio to your site can really help increase the conversion rate, but had never tried it.
After seeing the video, I immediate went over to Sitepal to sign up. I had my wallet out, ready to pay almost anything to get my hands on one of these animated videos. Guess what, 15 day free trial! Love it! Since my microphone broke, and I really wanted a womans voice anyway, I signed up for the silver membership. This allows you to enter text and it will convert into either a male or female voice. There is a long list of english voices and accents, from US, UK, and Australia.
It took me about 30 minutes to customize my virtual host. You can customize the character, including hair, clothing, glasses, accesories, height, weight, age, and more. There are several options for backgrounds, from city scapes to nature scenes. The site was easy to use, and I quickly had the code to add my host to my site.
Friday my virtual host went live on my site, and since then my convertions have been more than 50% better than my last split test results. Today I plan on making a few more changes to my virtual host, split test those, and see if I can push my earnings even higher.
If you do not atleast try Sitepal Virtual Host on your site, you are crazy!